New Server-side tracking now live for TikTok & Snapchat

Track every purchase.
Optimize every ad.

Send 100% accurate Shopify data to Google Analytics, Google Ads, Facebook, TikTok, Pinterest, and Snapchat - without missing a single order.

Install free on Shopify
Free plan available No code required GDPR/CCPA compliant
app.tagfly.io/dashboard

Store performance

Last 30 days · All channels · All devices
Last 30 days ▾ + New event
Tracked orders
24,819
▲ 12.4%
Attributed revenue
$482,314
▲ 8.7%
Match rate
99.2%
▲ 2.1%
Blocked recovered
+40.3%
▲ 3.8%
Conversion events captured
24h 7d 30d 90d
TagFly tracked Without TagFly
Google Ads Google Ads
$184k
Meta Meta Ads
$127k
TikTok Ads
$89k
Pinterest Pinterest
$42k
Purchase event fired
Match quality 8.8/10
+40% data recovered
bypassing ad blockers
Server-side active
iOS restrictions bypassed
Trusted by growing Shopify brands - integrated with the ad platforms that matter
Google
Meta
TikTok
Klaviyo
Pinterest
Snapchat
Shopify
X
Why TagFly

Everything your pixels
should be doing -
without the
engineering effort.

Most Shopify stores lose 30-40% of conversion data. TagFly closes the gap with a complete client + server tracking stack, wired into every major ad platform.

GTM GA4
GTM & GA4

Quickly integrate GTM & GA4 for precise tracking

We ensure every shopping behavior is captured in insightful events, fueling your GA4 with rich and accurate data - with no burden on site speed.

  • 50+ pre-built event templates ready to go
  • Zero performance hit on your storefront
  • Direct Google Tag Manager integration
Try for free →
Google Tag Manager
GTM-PGJKRKFD
Excellent
Client-side
page_view
view_item
add_to_cart
begin_checkout
search
Server-side
purchase
add_payment_info
subscribe
refund
sign_up
Conversion match quality
Meta Events Manager · Purchase
8.8/10
Browser only 62% captured
Client + Server 99% captured
Recovered +40% of events blocked by ad blockers and iOS 14 restrictions
Server-side tracking

Accurate data - even when tracking gets blocked

Bypass ad blockers and iOS restrictions with server-side tracking. Capture up to 40% more data and attribute conversions across Facebook, TikTok, Snapchat, and beyond - no matter what gets blocked in the browser.

  • Clean up messy GTM setups in minutes
  • No code implementation, no developers needed
  • Up to 100% match between orders and revenue in Shopify
See how it works →
Attribution

Complete tracking coverage, across every channel

By incorporating both server-side and client-side tracking, we ensure every order, revenue detail, and customer action is accurately captured.

  • Goodbye missing data and dumb ads
  • Full view of store performance and where users come from
  • Compare marketing attribution across channels and devices
View demo →
Active destinations
8 of 8 connected
Google Analytics 4
Google Analytics 4
Live
Google Ads
Google Ads
Live
Meta
Meta Ads
Live
TikTok
Live
Klaviyo
Klaviyo
Live
X
X (Twitter)
Live
Pinterest
Pinterest
Live
Snapchat
Snapchat
Live
Server GTM Container
sgtm.tagfly.io · us-east-1 · healthy
● RUNNING
Shopify
source
→
TagFly sGTM
process
→
8 destinations
output
99.99%
Uptime SLA
<50ms
Response time
50+
Tag templates
Server GTM Hosting

Maximize ROI with powerful Server GTM hosting

Elevate your marketing with precise segmentation, lower acquisition costs, and richer insights. TagFly boosts your server GTM hosting with quality solutions and ready-to-use templates for all your tracking needs - giving you the tools to grow customer lifetime value and maximize every marketing dollar.

  • Precise customer segmentation out of the box
  • Lower customer acquisition costs
  • Ready-to-use templates for every tracking need
Explore templates →
Integrations

One app. Every ad platform that matters.

Connect your Shopify store to 8+ marketing destinations in a few clicks - with pre-built templates, event mapping, and consent mode handled.

Google Analytics 4
Google Analytics 4
Deep GA4 integration with full e-commerce event schema
Deep GA4 integration with full e-commerce event schema - purchases, items, promotions, checkout funnels. Auto-maps Shopify events to GA4's enhanced measurement.
Enhanced ecommerce Consent mode v2 Server-side 50+ events
Live
Google Ads
Google Ads
Conversion tracking & enhanced conversions
Send accurate conversion data to Google Ads with enhanced conversions for better campaign optimization and ROAS tracking.
Enhanced conversions Offline conversions GCLID tracking
Live
Meta
Meta (Facebook)
Pixel + Conversions API, dedup included
Combine browser pixel with server-side Conversions API for maximum event match quality. Automatic deduplication ensures clean data.
CAPI + Pixel Deduplication Advanced matching
Live
TikTok
Pixel + Events API for iOS-resilient tracking
Bypass iOS tracking limitations with TikTok Events API. Combines web pixel with server-side events for complete attribution.
Events API Web pixel iOS tracking
Live
Klaviyo
Klaviyo
Email flows powered by server-side events
Send rich customer behavior data to Klaviyo for personalized email automation, cart recovery, and product recommendation flows.
Track & Identify Cart recovery Product views
Live
X
X (Twitter)
Website tag + Conversions API
Track conversions from X (Twitter) campaigns with pixel tracking and server-side API for improved attribution accuracy.
Conversion tracking Event match Campaign attribution
Live
Pinterest
Pinterest
Tag API & enhanced match
Connect Pinterest ads with enhanced match capabilities and catalog sync for dynamic product ads and conversion tracking.
Conversions API Enhanced match Catalog sync
Live
Snapchat
Snapchat
Snap Pixel + Conversions API
Dual tracking with Snap Pixel and Conversions API ensures reliable conversion data for your Snapchat advertising campaigns.
CAPI Pixel tracking App events
Live
Setup in minutes

Quick install. No coding.

Set up your tracking easily for more focused marketing campaigns, reduce "unknown" traffic, and save days fixing tracking errors.

Step

Enable App Embed

Install the TagFly app on Shopify and toggle on the TagFly Data Layer app embed - that's it.

Embed app
TagFly Data Layer
ON
Step

Set up tracking sources

Choose your Shopify store events - product views, cart, checkout, purchase. We pre-map all 50+ ecommerce events.

view_item
add_to_cart
purchase
Step

Set up destinations

Connect Google Analytics, Meta, TikTok, and more. TagFly starts sending accurate data immediately.

GA4
Meta
Pinterest
Google Ads
Klaviyo
Snapchat
X
Pricing

Plans built to
scale with you

Whether your time-saving automation needs are large or small, we're here to help you scale.

Free
$0/ month
Unleash the power of automation.
  • One tracking destination
  • 1 pixel & 1 server-side tracking
  • Unlimited events tracking
  • GTM Integration
  • 24/7 live support
Choose plan
Basic
$9.99/ month
Advanced tools to take your work to the next level.
  • Multiple tracking destinations
  • 1 pixel & 1 server-side tracking each destination
  • Unlimited events tracking
  • GTM Integration
  • 24/7 live support
Choose plan
Most popular
Growth
$14.99/ month
Automation plus enterprise-grade features.
  • Multiple tracking destinations
  • Unlimited pixels & server-side tracking
  • Unlimited events tracking
  • GTM Integration
  • 24/7 live support
Choose plan
3-day free trial on all paid plans · No credit card required · Cancel anytime
Reviews

Listen to Shopify merchants
who use our app

"I got help from Anna at Omega to solve my installation. I can really recommend this app. The support, knowledge and friendly approach are outstanding. Thank you TagFly and thank you Anna!"
PP
puppyprints.se
Shopify merchant
"This app is awesome. I can't believe it's free, and the support has been excellent. The pre-built GTM container is really thorough."
LN
Look NZ
Shopify merchant
"Great app! Easy to use and support is incredible! Thanks for your help."
FS
FIONShopCZ
Shopify merchant
"Joyce was really a great help! she followed up after 24 hours and was able to setup the tracking perfectly. Great app!"
HO
Hellstar Outlet
Shopify merchant
"The app works perfectly and the customer support is great. The integration with Google is super easy and effective."
G3
gofor360
Shopify merchant
FAQ

Frequently asked questions.

Everything you need to know about TagFly. Can't find what you're looking for? Our team is here to help.

Contact support
How does TagFly work?
TagFly is a tracking solution that combines client-side and server-side tracking to provide accurate performance analysis of your store without setup hassles or slowing down your page.

Client-side tracking: We integrate directly with Google Tag Manager, reducing the steps needed for setup. Just install the app, and we'll handle the rest.

Server-side tracking: This ensures more accurate data collection even when client-side tracking is blocked by browser adblockers or iOS 14 tracking restrictions. It allows us to capture checkout steps and transactions, which is more challenging to do via Google Tag Manager alone.
How many marketing channels does TagFly support?
Currently, we integrate with 8 marketing destinations, including: Google Analytics 4, Google Ads, Meta, TikTok, Klaviyo, X (Twitter), Pinterest, and Snapchat.

We are continuously working to add more tracking integrations to meet your marketing needs. Stay tuned for updates!
Is TagFly compliant with GDPR / CCPA?
Yes, we have a consent mode feature that integrates with most Shopify CMPs, allowing you to stay compliant with customer privacy regulations without sacrificing data accuracy.
Are there any discounts or free trials available?
Yes, we offer a 3-day free trial for any paid plans. Currently, we do not offer any discounts.
I am using another app for tracking. What should I do when setting up TagFly?
Using two tracking apps for the same pixel simultaneously can lead to duplicate event tracking. To ensure more accurate tracking, you should disable tracking in one app.

However, we highly recommend creating a new developer mode pixel or GA4 property specifically for use with TagFly and keeping them separate from your existing tracking setup.
Get started

Need a hand, or ready for a deep dive?

Whether you're seeking support or interested in a personalized walkthrough, our team is here to help - install the app free, or book a demo to see TagFly on your store.

Install free on Shopify Contact sales →
Tracked orders recovered +40%
Shopify → Meta match rate 99%
Setup time 5 min
Ad platforms connected 8